Showing posts with label corporate. Show all posts
Showing posts with label corporate. Show all posts

Tuesday, February 11, 2014

So hot right now

Happiness is the new black. Because, if you haven't already noticed, almost every company is aligning themselves in some way to happiness. I find it amusing that apparently a prescription medication store would feel somehow feel compelled to associate themselves with happiness ... unless, of course, they're giving out the good stuff like in Colorado and Washington State.


For example, apparently you can find Walgreens at the corner of happy and healthy - no matter the state... which sounds all parts silly. Oh, so is that also close to the intersection of chronic addiction, hypochondria and STD's? Also, you're apparently no longer opening and drinking a carbonated high-fructose corn syrup beverage that promotes childhood obesity; you're actually opening happiness. Thank you Coca Cola - now I know the actual ingredients to happiness. Apparently Golden Corral believes that chocolate stream-covered bacon stuffed with cheese cake is the path to happiness - I think might get seconds if that's the case.  Of course, McDonald's started all of this off with a Happy Meal. Also, the charts are currently being dominated by Happy by Pharrell Williams (or was that Will Ferrell?). I wouldn't have minded as much if it were this happy song, though ...

In conclusion, I honestly don't mind these companies attempting to associate themselves with happiness. I just find it funny that this 'subversive technique' could possibly persuade the general public to be more vested in their products. I honestly can't think of a time when I've had a coke to make myself happy ... I can't be the only one, can I?

Friday, October 18, 2013

You were so nice when I first met you

Why, hello there Democracy, my old friend. I remember how personable and well-meaning you were when I first happened upon your presence. I know when you were first conceived that you were the darling of the circuit with many Countries soliciting and marketing your influence as the second coming. They spurred us on with promises of 'halcyon days' and 'every person has a voice.'  Little did they realise that all this picketing and spruiking would also attract those with less than the best of intentions. And this was the beginning of your downfall. That is, you are only as good as those you choose to associate with and, unfortunately, you chose to associate with those who have yet to comprehend the concept of ethics and only know greed. If only humans were at an evolutionary stage where they would naturally choose for the benefit of those around them.


Sure, your sleek promises and altruistic heart counts for a lot but, when you open your mouth and only garbled Satanic noises come out, I find it hard to go back to first impressions. Even if there are people who still attempt to prop up your downward spiral, there are far too many in the game just as willing to hinder any progress while remaining staunchly aligned with the questionable affiliations of their generous party contributors. The poor situation occurring in the US is a prime indication of how your endeavours can be distorted by greed and those with ulterior motives.

Herein lies your weakness. 

Who is to say that your lesser cousin, Dictatorship, is so bad? Sure, he can be quite evil a lot of the time and even though his track record is far from stellar, who is to say that one altruistic (and more-than-likely martyred) individual couldn't rule by force for the benefit of his/her fellow man? I would bet that this individual wouldn't last too long in this world if the organisations who ruled you had anything to do with it ... but think of what kind of affect an altruistic Dictatorship would have.  Isn't that something worth striving for? Sure, we would still need state/province representatives but The Martyr (as I will choose to refer to him/her) would have the ability to overrule any task that was deemed not for the benefit of the general public. Maybe I do not see the pitfalls of this path but if that person is truly for the people, then I don't see the harm. Am I looking at this too simplistically? Maybe. But all I know is what a lot of countries have now is not working.

Monday, November 21, 2011

The Art Of War

Corporate strategy has come a long way in the few short years, relatively speaking, that it has existed.

Sun Tzu's The Art Of War is filled with brilliant quotes or proverbs to live your life by. It was originally written to be a guide to the art of war. i.e. this was a war manual for the commanders of battalions to ensure victory.


In modern times, the quotes and proverbs have been re-purposed into a more modern context. Sure, we're not laying siege to fortresses or devising schemes to flank the enemy with fast-moving cavalry, but still, there is value in the words and concepts.

"All war is based on deception"
I'm sure no day goes by where you don't use deception to better your world. Whether it's avoiding the truth through delicate omissions or outright lying if the truth would be far worse to tell. Our lives are filled with deception and it's only those that choose to deceive that have the greatest chance to succeed.

"He who knows when he can fight and when he cannot, will be victorious"
Corporate life ensures that if you don't follow this, you will see the exit sooner rather than later. Even if you are right, it's best to avoid a Pyrrhic Victory: a victory at too greater cost.

"Know your enemy"
If you know and understand your enemy you can predict his/her movements and take a path that most benefits your actions. I'm pretty sure that your simplest battles in the day-to-day have come when you understand how to get the most out of someone that is not necessarily a willing helper.

In hindsight, it would seem obvious, but to have all these valuable 'war' mindsets in one book brings with it great value. There are plenty more quotes that I've chosen to omit, but it's definitely worth getting your mind focussed on the art of war.