Wednesday, November 16, 2011

Publishing like a champ

In preparation for the 'imminent release' of my first novel, I thought I'd investigate what I can do to get the most exposure when I publish my book into the ether. I think, outside of writing something which people actually want to read (very important), the rest relies on your target audience being aware your latest 'masterpiece'. There is no point writing a book like Harry Potter and the Philosopher's Stone, if the only people that read it are pot smokers who think it's something to do while high.


The main thing for getting the word out is, apparently, blogging (ahem), enabling the prospective customer a chance to read a portion of it, distributing to as many eBook publications as possible and getting influential book sites to review your novel.

Blogs
The blog is a good medium - you can discuss your characters, you can paste excerpts to whet their appetite. You can do a lot to promote your book, but only as long as you have a large-ish reader base.

eBook Publications
I think, outside of the well-known ones, like kindle, nook, iTunes, there is another which seems to be pretty good.

The first thing, which is pretty compelling, is that 85% of the revenue goes straight to you - and that ain't shabby. The second is that it supports all the major eBook readers, as well as PDF's and even plain text. The third is that you can allow your reader to read a good portion of the novel before they even purchase it - that makes things a lot easier so you know what you're getting when you plonk down your hard-earned cash. Coincidently, the majority of the story was written over the course of November, which happens to be the month of NaNoWriMo.

Book review sites
Rather than listing each one, I'll give you a link to a list of book review sites:

For popular blogs by authors, I think this is pretty compelling:

References and further reading:
Amanda Hocking: How to do what I do
Bare bones guide: How to launch a new ebook for sale

The one major thing that I missed was to send out ARC's (Advanced Review Copies) and to drum up some excitement leading up to the release of my novel (shame on me). Well, lesson learned. So don't forget that no one will care if you've written the next Harry Potter if there is no lead up. Start early and drum up interest before the book is released.